So, as I endured an extruciating hangover at the Aer Lingus gate, I thought I’d give the Tetris demo that came with my phone a lash (if only to avoid the deploring gaze of the man sat opposite me). Within an hour I’d bought the full game and was setting high score after high score, cursing the fact that I’d have to turn my phone off during the flight.

This is the niche that mobile phone gaming should have never have have deviated from. It’s never going to be able to realistically compete with dedicated mobile gaming platforms such as the DS and PSP. Mobile phone gaming is, by definition, a secondary function and should align itself as such.

People don’t set out to play mobile games, they are compelled to do so by boredom. Unsophistication is key. When I crack out my phone I want the game’s simplicity to match that of the limited controls and display. I want to play Snake, Minesweeper, Tetris. Bitesize games for bitesize gaming sessions.